It's simple. Do what I love (i.e., crafting and writing...or writing about crafting!). Never stop learning. And most importantly, always be willing to pass along what I know to someone else.
Currently seeking opportunities in marketing, education and social media outreach with companies in the crafts industry to build brand awareness and enhance product knowledge among retailers, consumers and the media.
Background
Currently seeking opportunities in marketing, education and social media outreach with companies in the crafts industry to build brand awareness and enhance product knowledge among retailers, consumers and the media.
Background
- Over 17 years of experience in corporate communications and marketing, including strategic planning, brand positioning and promotion, and development of print and digital content. (Visit my LinkedIn profile for corporate resume.)
- Over 9 years of experience in scrapbooking, cardmaking and papercrafts, including project creation, instruction, blogging and social media outreach.
Design Team Experience
I've created project samples for catalogs, trade shows, features on QVC and HSN and manufacturer websites. I've contributed ideas and input on new products in development and developed video tutorials demonstrating proper use of tools and showcasing new collections. I also designed projects with accompanying instruction sheets for retailers' use in classes and promote products and collections through my personal blog, Facebook, Pinterest and Twitter.
Manufacturer and Retailer Teams:
We R Memory Keepers: April 2012 - June 2015
Front Porch Kits: March 2012 - June 2015
My Little Shoebox: April 2012 - March 2013
Ella Publishing: January 2012 - December 2012
Epiphany Crafts: April 2011 - February 2012
I've created project samples for catalogs, trade shows, features on QVC and HSN and manufacturer websites. I've contributed ideas and input on new products in development and developed video tutorials demonstrating proper use of tools and showcasing new collections. I also designed projects with accompanying instruction sheets for retailers' use in classes and promote products and collections through my personal blog, Facebook, Pinterest and Twitter.
Manufacturer and Retailer Teams:
We R Memory Keepers: April 2012 - June 2015
Front Porch Kits: March 2012 - June 2015
My Little Shoebox: April 2012 - March 2013
Ella Publishing: January 2012 - December 2012
Epiphany Crafts: April 2011 - February 2012
Pretty Little Studio: August 2011 - February 2012
Imaginisce: November 2009 - December 2011 Upsy Daisy Designs: October 2010-July 2011
Coordinates Collections: October 2010 - April 2011
Scrap-Friendzy: October 2009 - January 2010
Teaching
Michael's, "Scrapbook Design and You", August 2010
Great American Scrapbook Convention, "Top It and Rock It" Layout Class, June 2011
Scrapville, "Happy Days" Mini Album, June 2011
Scrapville, "School Years" Mini Album, October 2011
Scrapville, "Favorite Moments" Mini Album, January 2012
Great American Scrapbook Convention, "Celebrate Summer" mini album, June 2012
Scrapville, "School Years" Mini Album, October 2011
Scrapville, "Favorite Moments" Mini Album, January 2012
Great American Scrapbook Convention, "Celebrate Summer" mini album, June 2012
Great American Scrapbook Convention, "It's a Good Day" film canister album, June 2012
Great American Scrapbook Convention, "Adventures in Burlap" layout, June 2012
Great American Scrapbook Convention, "Everyday Happiness" mini album, June 2013
Great American Scrapbook Convention, "Mix It Up Mini Book," June 2013
Great American Scrapbook Convention, "From Good to Great: Inspired Scrapbook Design," June 2013
Little Blue House, magnet-closure mini book, Fall 2013
Great American Scrapbook Convention, "Shimmer and Shine," June 2014
Great American Scrapbook Convention, "Love Lives Here," June 2014
Great American Scrapbook Convention, "Easy Piecey Layouts," June 2014
Great American Scrapbook Convention, "Everyday Happiness" mini album, June 2013
Great American Scrapbook Convention, "Mix It Up Mini Book," June 2013
Great American Scrapbook Convention, "From Good to Great: Inspired Scrapbook Design," June 2013
Little Blue House, magnet-closure mini book, Fall 2013
Great American Scrapbook Convention, "Shimmer and Shine," June 2014
Great American Scrapbook Convention, "Love Lives Here," June 2014
Great American Scrapbook Convention, "Easy Piecey Layouts," June 2014
Features and Guest Spots
Ruby Rock-It: guest designer, August 2012
Scrapbook and Cards Today blog: reader submission feature, March 2011
PageMaps: featured designer, August 2011
PageMaps: featured designer, April 2010
Print Publications
"Watch Me Grow" - Creating Keepsakes (Reader Gallery), March/April 2010
Ruby Rock-It: guest designer, August 2012
Scrapbook and Cards Today blog: reader submission feature, March 2011
PageMaps: featured designer, August 2011
PageMaps: featured designer, April 2010
Print Publications
"Watch Me Grow" - Creating Keepsakes (Reader Gallery), March/April 2010
"Birds of a Feather" - Scrapbook Inspirations Idea Book, Vol. 2, May 2010
"Road Trip Bingo" - Scrapbooks Etc. (back page), August 2011
"Road Trip Bingo" - Scrapbooks Etc. (back page), August 2011
"I've Learned..." - The Big Book of Scrapbook Ideas, Memory Makers, May 2011
"Things You Say" - The Big Book of Scrapbook Ideas, Memory Makers, May 2011"Sweet Pea" - Cricut Magazine, August 2011
"My Favorite Dolls" - Cricut Magazine, March 2012
"Hello Spring" - Scrapbooks and Cards Today, Spring 2012
"No One Else Like You" - Scrapbook Trends, May 2012
"Create" wall hanging - Create: Embellish Idea Book, Northridge Publishing, July 2012
"Happy Go Lucky" shadow box - Create: Embellish Idea Book, Northridge Publishing, July 2012
"Flag Wavin'" - Create: Embellish Idea Book, Northridge Publishing, July 2012
"Texas Star" -- Creating Keepsakes Scrapbooking Tips and Tricks - Summer Fun and Travel
"Happy Go Lucky" shadow box - Create: Embellish Idea Book, Northridge Publishing, July 2012
"Flag Wavin'" - Create: Embellish Idea Book, Northridge Publishing, July 2012
"Texas Star" -- Creating Keepsakes Scrapbooking Tips and Tricks - Summer Fun and Travel
Online Publications
"Family" - Scrapstreet.com, November 2009
"Feels Like Fall" - Scrapbooking.com, November 2009
"The Story of Us" - Scrapbooking.com, February 2010
"Hello Sunshine!" - Scrapbook News & Review, February 2010
"The Story of Us" - Scrapbooking.com, February 2010
"Hello Sunshine!" - Scrapbook News & Review, February 2010
"The Girl Behind the Camera" - Scrapstreet.com, November 2010
"Sweet Love" card - Scrapstreet.com, February 2011
"You Are Loved" - Scrapstreet.com, March 2011
"Beautiful Brave Girl" - Scrapstreet.com, March 2011
"The Big Switch" - Scrapstreet.com, April 2011
"Grown With Love" - Scrapstreet.com, May 2011
"Grown With Love" - Scrapstreet.com, May 2011